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The Future Of Political Ads

Previews of Coming Attractions


A Marketing Masterpiece


Political campaigns are now a form of entertainment, largely due to the fact that media reporting of campaigns is produced as such.  Today, we may lament the overly slick ads, which glorify the "I approve this message" candidates or deride their opponents (without an endorsement, usually through a PAC).  This election season will evolve into an FX spectacle that only Hollywood could equal.

This non-political trailer (above) for an old movie reborn is a great example of how great marketing can turn a sow's ear into a silk purse.  There will be hours of this magic performed, particularly towards the end of the season, between the conventions and the election.  Such ads will make The Donald look more entertaining than Arnold's character from this clip, and his opponent will hope to look as good as Jackie Chan's character.  Surprised?  Most viewers prefer Saturday Night Live's portrayals of the Democrat's candidates over the real candidates; they are far more entertaining.  In fact, if Hillary Clinton's campaign could have replaced Hillary with Kate McKinnon's portrayal of her, Hillary would have won.

 Still in doubt?  Check this out -

Going beyond 2020, with a little FX help, bring back Reagan or Kennedy - 
Now, that will be #electionentertainment !

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